11 Best Blog Topic Research Tools

JessyKhan

Topic research with Semrush is an absolute pleasure since it provided me with tons of great content ideas over the years. The topics are also incredibly diverse, ranging from question-based ideas to eye-catching comparison titles.

Let me show you how I use it.

To follow along, start by creating your free 14-day trial account if you haven't already.

Log in to your account, select 'Content Marketing,' and click 'Topic Research.'

Topic research tool in Semrush's main menu
Enter a broad topic or keyword that's relevant to the content you're trying to create. For example, if you want to produce content about fishing, enter “fishing tips” or something similar.  

Choose your target country and click 'Get content ideas' to phone number data  complete this step.
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Using the Semrush topic research tool
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To “borrow” topic ideas from competitors, click 'Enter domain to find content on' and enter your competitor's blog URL. This will prompt Semrush to identify your competitor's top-performing content.

Within seconds, Semrush will generate dozens of potential topic ideas based on your initial query. Each idea is sorted into cards, which contain the topic's online traffic potential and headline templates you can use.

Semrush's topic research tool results
If a particular topic catches your attention, click 'Show more' to reveal more useful insights. This includes additional headline ideas, the topic's “keyword difficulty” rating, along with related questions and searches that will help readers understand your topic.

Semrush topic research tool headlines and questions
Want to get more topic ideas out of Semrush?

You can use the “Mind Map” view of the Topic Research tool to quickly discover interesting subtopics. This includes question-based topics and potential title ideas you can customize.

Semrush Mind Map view for topic research
To obtain topic ideas from competitors, Semrush lets you analyze their blogs for their most popular content. For this, go to 'Organic Research' from the main menu and enter your competitor's domain.

Semrush organic research tool
In the organic research report, you can check your competitor's top pages and long-tail keywords. Both sections are great for discovering in-demand blog topic ideas

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